When we visited the Longsheng mountains and first met the women of the Red Yao tribe, we were struck by their beauty and their kindness. They generously tutored us in the rituals and ingredients they have used for centuries to grow and maintain their luxuriously long, healthy, and ageless hair.
The most important lesson we learned from them was that highly effective cosmetics can be made safely, naturally, and without destroying the planet we live on. We have taken that lesson to heart. It’s why we only use natural ingredients, and everything we put into our shampoo and conditioner bars has a purpose.
Today, let’s look at two of our ingredients: rice bran oil and hydrolyzed rice protein. If you’ve read our reviews, you’ve probably seen happy customers raving about the increased volume and shine they’ve experienced after using Viori. These two ingredients are a big reason why.
Both hydrolyzed rice protein and rice bran oil are products derived from the outer layer of the rice. Removing that outer layer is how brown rice is made into white rice, so it’s a natural byproduct of the rice industry.
However, commercial rice is often grown with pesticides, so it’s important to know where your hydrolyzed rice protein and rice bran oil come from. You can rest assured that we only use all natural ingredients and stay away from pesticides. (Gross!)
With all the amazing benefits hydrolyzed rice protein and rice bran oil provide to hair, we’re pretty glad that someone figured out chaff was useful instead of just throwing it away! And once you’ve tried our shampoo and conditioner bars, we’re sure you will be, too.