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EVERY HAIR TYPE · WEAK, DULL OR THINNING HAIR

STRONGER HAIR. EVERY HAIR TYPE.

Hidden Waterfall Barra de Champú

4.7 18,773 reviews
$11.75
$9.40 Offer applied
  • Sulfate-free
  • Color safe
  • Vegan
  • Plastic-free
  • 30-Day
    Risk-Free Trial
  • Free
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“I’ve never tried a shampoo bar before but was pleasantly surprised with this! It got my hair ...” Tiffany Y. · Verified buyer
  • Strength you can feel by week two fermented rice water and hydrolyzed rice protein rebuild the hair fiber
  • Clean without the squeak sulfate-free, so it lifts oil and buildup without stripping the scalp
  • No waxy film the reason most people quit shampoo bars — this one rinses clean in hard water
  • Works on every hair type fine, thick, straight, wavy, curly, coily, colored or gray
  • 100+ washes per bar replaces two to three bottles of liquid shampoo
Description

The original rice water shampoo bar — strength and shine for every hair type.

Who it's for: Anyone. Fine, thick, straight, wavy, curly and coily hair; oily, normal and dry scalps. The bar to start with if you don't know where to start.

What it does: Cleans without stripping, and leaves hair measurably stronger over the first few weeks — less breakage, more shine, ends that hold together.

How it works: Fermented Longsheng rice water floods the strand with inositol and amino acids that reinforce it from the inside. Hydrolyzed rice protein bonds into damaged sections. A sulfate-free coconut-derived cleanser lifts oil without taking the scalp's own lipids with it.

What it feels like: Dense lather, rinses completely clean with no film. Hair feels light and smooth rather than coated.

Scent: Jasmine and soft florals — clean and fresh, never perfumey.

How to use: Every wash. Follow with the Hidden Waterfall Conditioner Bar on mid-lengths and ends.

Sulfate-free · Paraben-free · Phthalate-free · pH-balanced · Vegan · Cruelty-free · Plastic-free · 100+ washes per bar.

Ingredients

Sodium Cocoyl Isethionate, Behentrimonium Methosulfate, Longsheng Rice Water, Cocoa Butter, Sodium Lactate, Glycerin, Cetyl Alcohol, Jojoba Oil, Shea Butter, Fragrance*, Butylene Glycol (Plant-Based), Stearic Acid, Vitamin B8, Vitamin B5, Rice Bran Oil, Hydrolyzed Rice Protein, Broccoli Seed Oil, Bamboo Extract, Vitamin E, Aloe Vera, Jasmine Flower Extract


*Plant-based and naturally occurring, clean ingredients.

How To Use

1. Wet hair thoroughly with warm water.
2. Rub the bar between your palms or directly onto your scalp to build a lather.
3. Work the lather through roots and mid-lengths, then smooth down to ends.
4. Rinse completely with cool water to seal the cuticle and lock in shine.
5. Follow with the matching conditioner bar on mid-lengths and ends.
6. Store on a bamboo holder or dry surface between uses.

Watch the tutorial: https://youtu.be/ZC7rBBjs2p0

Vegan Certified
Sephora
Sprouts
Fair Trade Certified
Cruelty Free Certified
Think Dirty Zero
Sephora Clean Planet
Curated by Sephora editors 100+ washes per bar 87% saw less breakage 92% felt softer hair after 1 wash 1.4× more visible shine in 2 weeks

VERIFIED CUSTOMER REVIEWS

WHAT CLEAN HAIR ACTUALLY FEELS LIKE.

Real photos from verified buyers, across every hair type.

Tiffany Y.
★★★★★

I absolutely love it!!

“I’ve never tried a shampoo bar before but was pleasantly surprised with this! It got my hair clean - like I literally heard it squeak - b...”

Lisa K.
★★★★★

I know is going to take time to restore it but at least now I have hopes to finally have a healthy hair.

“Really surprised by how effective this shampoo bar and conditioner is cleaning my hair and making it super soft and shiny”

Spencer B.
★★★★★

The benefits alone are worth the switch; adding in the amazing fragrances and aesthetics of the different bars, eco-friendliness, affordability and ov…

“I'm obsessed!!! My scalp gets super itchy and dry in the winter, but this stuff literally saves my scalp. I try to only wash my hair once...”

Kristina R.
★★★★★

My first try of a conditioner bar.

“My first try of a conditioner bar. I was quite nervous, because I have bleached hair, that is used to silicones and salon products. But I...”

Noemma O.
★★★★★

the smells are amazing the smoothness of the soap!

“I've been using this Viori shampoo bar for almost 6 months now and am STILL obsessed. I'm in shock about how silky smooth it makes my hai...”

Kristina H.
★★★★★

I was very skeptical when I first tried Viori.

“I was very skeptical when I first tried Viori. It sounded inconvenient and time consuming. Boy was I wrong! I decided to break up with s...”

Brandy M.
★★★★★

I love this product!

“I have thick, wavy, but fine textured hair. It makes finding the right hair care products pretty difficult. I need lightness and moisture...”

Esperanza G.
★★★★★

I’m on my second scheduled 90 day order.

“I've been buying expensive shampoo brands to help my hair be healthy and nice but it was still dry and without volume. I'd heard of rice ...”

From the Community

Real customers, real photos

Customer Reviews

Overall rating: 4.7 / 5 from 18773 reviews.

Customer photo review of Rice Water Shampoo Bar – All Hair Types | VIORI

So happy with using Viori Shampoo bar and Conditioner bars. They have made my hair feel very healthy and smooth! I had some thinning a few years ago after a stressful time. Viori helped repair this.

Rice Water Shampoo Bar – All Hair Types | VIORI

My hair is soft and shiny since I have been using your product. When drying, it falls right into place due to using Viori shampoo soap . It is also so easy to pack when am travelling….no more bottles that take so much room in my luggage. Viori shampoo soap has been a wonderful discovery and I am just so happy with this product especially that my hair texture is coarse, dry and difficult to manage.

Rice Water Shampoo Bar – All Hair Types | VIORI

Customer photo review of Rice Water Shampoo Bar – All Hair Types | VIORI

I've been using Viori for awhile now- and it's fantastic every time. Sometimes I switch to an older shampoo for convenience, and every time I do, the difference is so obvious! I love my Viori. I don't think my hair has ever been happier!

Rice Water Shampoo Bar – All Hair Types | VIORI

Customer photo review of Strengthening Shampoo Bar for All Scalp Types

I’ve been using Viori products for around 5 years, and I’ve loved them from the very beginning. The quality is amazing, and my hair truly enjoys them. I’ve tried almost all of their shampoo bars, and I love every single one.

Strengthening Shampoo Bar for All Scalp Types

Customer photo review of Strengthening Shampoo Bar for All Scalp Types

I love this shampoo! I have used a few different brands of bar shampoo, and a few different scents from this brand. This is by far my favorite. Since I started using it, my hair has more volume, fewer knots, and it has grown so much. I definitely recommend

Strengthening Shampoo Bar for All Scalp Types

The first photo is before and the 2nd is after. My hair is so much fuller and my stylist says I have so much more hair growth! I love the product!

Strengthening Shampoo Bar for All Scalp Types

Customer photo review of Strengthening Shampoo Bar for All Scalp Types

Don’t mind my snake pet 😁, but my hair is soft and grew faster than it usually does!! I’m a cosmetologist & barber and would love to sell your products to my clients! I’ve even gifted to family members. It’s way better than the bottled products the industry uses. Get it! You won’t regret it!

Strengthening Shampoo Bar for All Scalp Types

Customer photo review of Rice Water Shampoo Bar – All Hair Types | VIORI

My hair has never felt cleaner or softer, I also get so many compliments on how great it smells; best part is my hairdresser (of 15yrs) cannot believe that I still have such thick long hair for it 53+-year-old woman. She swears that all my peers have to pay good money and extensions for the same results! So thank you ♥

Rice Water Shampoo Bar – All Hair Types | VIORI

Customer photo review of Strengthening Shampoo Bar for All Scalp Types

Hands down the best natural shampoo I’ve tried! Probably the best shampoo I’ve ever tried, natural or not! I got my hair curled on a cruise recently, and the hairdresser couldn’t believe I hadn’t had some sort of protein treatment because if how silky and shiny my hair was

Strengthening Shampoo Bar for All Scalp Types

I have enjoyed the shampoo bars for 5 years now. This a first for me ,with any shampoo products I would use for a few months than i would notice my hair was dull and flat .. thank you

Strengthening Shampoo Bar for All Scalp Types

During college I lost a lot of hair due to stress. I tried these shampoo bars and they really helped. It got longer a thicker. I think most impressive is the fact that I bought them in July and I am just now (late dec) needing to replace the shampoo bar. The conditioner is still going. Absolutely recommend. Scent is not chemically or too strong. 10/10!

Hidden Waterfall™ Shampoo Bar for Growth | Sweet-Musk Scent

I’m pissed off that I didn’t get this sooner. 😂 I had been wanting to get this for a while and finally got the conditioner bar. I noticed a difference of softness in my hair the first and second day after using it. I decided to get the shampoo bar too. I have only used that one once so far and love the scent. I am looking forward to seeing how that one does after using it for a month or two. Altogether very happy with the quality of ingredients and the foam level of the shampoo bar.

Hidden Waterfall™ Shampoo Bar for Growth | Sweet-Musk Scent

Customer photo review of Hidden Waterfall™ Shampoo Bar for Growth | Sweet-Musk Scent

I think my hair has been growing in thicker since I started using Viori products. I like the way my hair feels during and after washing. Love the price and how healthy it is. So grateful I found this company.

Hidden Waterfall™ Shampoo Bar for Growth | Sweet-Musk Scent

I typically don’t really hype up hair products that much but this shampoo bar has actually made a huge difference on my hair. It lathers up really well too which makes it a lot easier for me to really wash my whole head. My hair is really soft and feels clean up to a couple days so I wash my hair less frequently as I used to as well.

Hidden Waterfall™ Shampoo Bar for Growth | Sweet-Musk Scent

Customer photo review of Hidden Waterfall™ Shampoo Bar for Growth | Sweet-Musk Scent

I've been trying to grow my hair out forever! I had finally gotten it to start growing then it seemed to stop growing. I couldn't get it to grow past my bra strap or the bottom of my shoulder blade area. I got Viori to see if it could help. I had been seeing it so often on my social media. My opinion? It's fantastic!! I finally got it to start growing again. It's getting longer, stronger, thicker. I already have thick hair! Its shiny and soft and only after a couple months of using it. I love this stuff!!

Hidden Waterfall™ Shampoo Bar for Growth | Sweet-Musk Scent

The first use I was so amazed. I feel so squeeky clean and the conditioner is way too different from the normal conditioner I used before. My hair looks so healthy plus it smells so nice even after a day. And the good thing is Ive been using it for a couple of weeks and day by day my hair fall is getting less. I wanna try the other scents❤️

Hidden Waterfall™ Shampoo Bar for Growth | Sweet-Musk Scent

Customer photo review of Hidden Waterfall™ Shampoo Bar for Growth | Sweet-Musk Scent

My hair is damaged from many years of different processes, I have tried many products to help it with not much success. I was hesitant to use a soap bar as shampoo and conditioner but I wanted to give it a try and... is working fantastic! My hair feels better than before, softer, stronger and healthier. I know is going to take time to restore it but at least now I have hopes to finally have a healthy hair.

Hidden Waterfall™ Shampoo Bar for Growth | Sweet-Musk Scent

Customer photo review of Hidden Waterfall™ Shampoo Bar for Growth | Sweet-Musk Scent

I was hooked by the story on Instagram as to how you got started I’ve been wanting to use a product that is safer in my hair as I’m getting older. It was so amazing to wash my hair last night and it smelt so good. I love the packaging that came with the conditioner. Very cool!! I’m going to be sending all my daughters set for Christmas!!

Hidden Waterfall™ Shampoo Bar for Growth | Sweet-Musk Scent

Customer photo review of Hidden Waterfall™ Shampoo Bar for Growth | Sweet-Musk Scent

I’ve never tried a shampoo bar before but was pleasantly surprised with this! It got my hair clean - like I literally heard it squeak - but didn’t make it dry. I have really fine hair and when I blow it out it’s always fuzzy and super lightweight. This makes it smoother and really cuts down the fuzz. It gives it some weight without being greasy or drying. It looks so much better. I absolutely love it!!

Hidden Waterfall™ Shampoo Bar for Growth | Sweet-Musk Scent

Customer photo review of Hidden Waterfall™ Shampoo Bar for Growth | Sweet-Musk Scent

I was very impressed with the packaging and the design of the bar itself. The bar lathered nicely with some water. When I blowed dried my hair with big round bush my hair was very manageable and smooth to easily round the brush. Once my hair was styled, it had a nice bounce and laid nicely.

Hidden Waterfall™ Shampoo Bar for Growth | Sweet-Musk Scent

Customer photo review of Hidden Waterfall™ Shampoo Bar for Growth | Sweet-Musk Scent

I was skeptical about how I would feel about using a shampoo bar (as opposed to liquid shampoo that I’m used to), but I am so surprised by how much I like this Viori bar! It lathers soooo well! And I feel like it really is helping my hair. I didn’t take any before pics unfortunately, but I definitely feel like my hair is thicker(?) or at least there’s less fall outs when I shower. Very happy with this and I intend to repurchase! :)

Hidden Waterfall™ Shampoo Bar for Growth | Sweet-Musk Scent

Customer photo review of Hidden Waterfall™ Shampoo Bar for Growth | Sweet-Musk Scent

I just started using it, so I'm not sure about hair growth yet, but I normally have oily hair so don't use much, if any, conditioner. But the shampoo and conditioner bars are amazing! No oily hair anymore and I love the smell!!!

Hidden Waterfall™ Shampoo Bar for Growth | Sweet-Musk Scent

THE PROBLEM

Your Shampoo Is Working Against You.

Buildup, dependency cycles, and waxy residue aren't hair problems — they're routine problems.

0 1

A roughed-up cuticle

Heat tools, brushing, and harsh sulfates lift the cuticle. Straight and wavy hair is basically a flat mirror, so a rough surface kills its shine faster than on any other texture.

0 2

The Silicone Cycle.

Sulfate-heavy liquid shampoos strip the scalp, trigger oil overproduction, and rely on silicone to fake the shine back — a loop that never actually lets your hair find its balance.

0 3

Bars That Leave A Film.

Minerals, dry shampoo, and styling residue leave a microscopic film that scatters light, so brown hair looks grey and flat even right after washing. Regular shampoo doesn't always rinse it fully.

THE ANSWER

One bar. Actually clean.

One bar. Actually clean.

The Rice Water Shampoo Bar cleans without stripping, rinses completely, and leaves nothing behind to build up.

Longsheng rice water carries inositol and fermentation amino acids that reach inside the strand instead of sitting on top of it. The surfactant system lifts oil and product buildup and then rinses clear — no silicone film, no waxy residue at the roots. Because nothing accumulates, hair keeps its own texture instead of getting progressively heavier through the week. Most people notice the difference in the first few washes: hair that squeaks less, tangles less, and holds a style without needing product to prop it up. One bar replaces the shampoo bottle, and it works on every hair type because the goal is simply to clean well and leave the strand alone.

See the full system

Backed by the science

WHY IT WORKS

WHY IT WORKS
  • Protein That Gets Inside

    Most rice water proteins are too large to enter the hair shaft — at 13,000–30,000 Daltons, they sit on the surface and rinse away. Hydrolyzed Rice Protein is broken down to peptides below ~1,000 Daltons, small enough to reach the cortex, where research indicates they deposit preferentially on compromised areas, improving tensile strength and reducing breakage under combing stress. The result is a strand that bends without snapping — not a coating, but internal reinforcement.

  • Resilience That Stays After Rinsing

    Inositol — Vitamin B8, naturally present in fermented rice water — is one of the few hair-active compounds that penetrates the cortex and remains there after the water runs clear. Studies suggest this residual effect increases hair elasticity, helping strands absorb the mechanical stress of daily styling rather than breaking under it. It is why hair washed with an inositol-containing formula can feel more cooperative on day two and three, not just the hour after washing.

  • Lather That Plays Well With Hard Water

    There is a chemistry reason some shampoo bars leave hair feeling dull or straw-like — and it has nothing to do with the bar format itself. Soap-based saponified bars react with the calcium and magnesium naturally present in tap water across much of the US to form a residue that coats the shaft. This bar is built on Sodium Cocoyl Isethionate, a surfactant-based, non-saponified system that does not produce that reaction — so it lathers and rinses cleanly regardless of what comes out of your tap.

  • Sulfate-free cleansing preserves moisture in porous hair

    A coconut-derived cleanser (sodium cocoyl isethionate) lifts oil, product, and hard-water buildup while leaving the cuticle intact — so hair reads clean and bright, not stripped or squeaky.

Our Story

THE STORY BEHIND THE BAR

From the rice terraces of Longsheng to your shower — the most powerful, clean haircare you have ever used.

How To Use Videos

WHAT MAKES VIORI DIFFERENT

Everything you want to know — answered in 30 seconds or less.

How long does a bar last?
Why are bars better?
Why Longsheng Rice Water Protein?
How do I store my products?
How to use a shampoo bar?
How to use a conditioner bar?
How to use a bamboo bar holder

Build Your Bundle

BAR, DUO, OR THE FULL SYSTEM.

Start with what you need, or build the routine that keeps your hair light, shiny, and balanced all week.

Hidden Waterfall Barra de Champú

The Bar

The Rice Water Shampoo Bar on its own — one step, clean from root to end.

$11.75

  • Hidden Waterfall Rice Water Shampoo Bar, 60–80 washes per bar
  • Sodium Cocoyl Isethionate base lathers fully and rinses clean
  • Sulfate-free, silicone-free — rinses clean without leaving buildup behind
  • Plastic-free and travel-friendly; one bar goes a long way
Our most-reached-for set
Hidden Waterfall Barra de Champú
Hidden Waterfall Barra de Acondicionador

The Duo

Shampoo bar plus the matching conditioner bar, so hair stays balanced instead of just clean.

$23.50$19.98

  • Hidden Waterfall Shampoo Bar + matching Rice Water Conditioner Bar
  • Conditioner delivers slip and movement without silicone-film weight
  • Hydrolyzed Rice Protein fills micro-gaps in the cuticle after cleansing, making each strand more resistant to breakage
  • Hair moves light and shiny from root to end — no heaviness by Thursday
  • Both bars sulfate-free, paraben-free, plastic-free
Hidden Waterfall Barra de Champú
Hidden Waterfall Barra de Acondicionador
Jabonera de Bambú

The Full System

Shampoo bar, conditioner bar and a bamboo holder — the whole routine in one place.

$33.49$29.97

  • Shampoo Bar + Conditioner Bar + Longsheng Rice Water Scalp Serum
  • Scalp serum helps keep oil production balanced between washes
  • Broccoli Seed Oil and Jojoba Oil work together to keep the scalp surface comfortable and oil-balanced wash to wash
  • One routine you can explain in a single sentence — and trust every wash
  • Plastic-free set; three concentrated bars replace a meaningful stack of liquid bottles

FAQ

GOOD TO KNOW BEFORE YOU BUY.

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