CURLY, FRIZZ-PRONE, BUILT FOR REAL HUMIDITY
Defined curls that hold
- Holds definition in humidity rice-water amino acids help seal the cuticle so curls swell and frizz less through the day
- Definition without the crunch coconut oil softens and shapes; no stiff gel cast, no silicone film
- Hydration that won't flatten looser curls feeds dry 3a–3b strands without dragging the pattern down
- No silicone buildup, no residue cleanses without stripping; rinses clean, even in hard water
- One bar = up to 3 bottles of liquid shampoo — plastic-free, sulfate-free, vegan
Coconut Oil Repair Shampoo Bar — Curly & Frizz-Prone Hair
- Free shipping over $40
- Free returns
- 30-day guarantee
Description
A coconut oil shampoo bar with fermented rice water, built for curls that fight frizz and humidity. Coconut oil absorbs into the hair shaft instead of just coating the surface, softening dry, over-processed strands from the inside. Longsheng rice water — the fermented treatment the Red Yao women of southern China have used for centuries — adds amino acids and inositol that help seal the cuticle, so curls re-absorb less moisture from humid air and frizz less. Curls dry softer, more defined, and lighter — no silicone film, no stiff cast. Sulfate-free, pH-balanced (5.0–5.5), and color-safe.
Ingredients
Sodium Cocoyl Isethionate, Behentrimonium Methosulfate, Longsheng Rice Water, Cocoa Butter, Fragrance*, Sodium Lactate, Glycerin, Dragon Fruit Powder, Cetyl Alcohol, Shea Butter, Butylene Glycol (Plant-Based), Stearic Acid, Polyquaternium-10, Hydrolyzed Rice Protein, Broccoli Seed Oil, Bamboo Extract, Rice Bran Oil, Vitamin B8, Vitamin B5, Terabond, Jojoba Esters, Exo-P, Vitamin E, Coconut Oil, Aloe Vera
*Plant-based and naturally occurring, clean ingredients.
Ingredients Explanations
Sodium Cocoyl Isethionate — derived from coconut oil, a gentle plant-based cleanser that lathers richly without stripping the scalp. (EWG: 1)
Behentrimonium Methosulfate — derived from the colza (rapeseed) plant, a conditioning agent that detangles and adds slip without harsh quats. (EWG: 1)
Longsheng Rice Water — fermented rice water from the Red Yao region of southern China, floods strands with amino acids and inositol that strengthen, soften, and help seal the cuticle against humidity.
Cocoa Butter — pressed from cacao beans, deeply moisturizes and seals the cuticle so curls stay hydrated. (EWG: 1)
Fragrance* — a plant-derived coconut blend, gives the bar its sweet, warm, tropical scent without synthetic perfume.
Sodium Lactate — fermented from plant sugars, a humectant that holds moisture inside the strand. (EWG: 1)
Glycerin — plant-derived sugar alcohol, pulls water into the hair to fight dryness and frizz. (EWG: 2)
Dragon Fruit Powder — ground dragon fruit, rich in antioxidants and vitamin C to brighten and revive dull, dry curls.
Cetyl Alcohol — fatty alcohol from coconut, softens hair and smooths the cuticle (not the drying kind of alcohol). (EWG: 1)
Shea Butter — pressed from shea tree nuts, rich in fatty acids that deeply condition dry, over-processed strands. (EWG: 1)
Butylene Glycol (Plant-Based) — fermented from corn, helps actives reach the cortex. (EWG: 1)
Stearic Acid — plant-derived fatty acid, gives the bar its structure and conditions hair. (EWG: 1)
Polyquaternium-10 — cellulose-derived conditioner, softens and adds slip without buildup. (EWG: 1)
Hydrolyzed Rice Protein — broken-down rice protein that bonds into damaged strands to rebuild structure.
Broccoli Seed Oil — cold-pressed broccoli seed, a natural silicone alternative that smooths frizz and adds shine without weighing curls down. (EWG: 1)
Bamboo Extract — drawn from bamboo stalk, mineral-rich strengthener for dry, stressed strands.
Rice Bran Oil — pressed from rice bran, lightweight oil that adds shine without weighing hair down.
Vitamin B8 (Inositol) — naturally present in rice water, strengthens fibers from the inside out and helps tame frizz.
Vitamin B5 (Panthenol) — provitamin that penetrates the cuticle and locks in moisture. (EWG: 1)
Terabond — bond-repair complex that reattaches broken disulfide bonds in damaged, over-processed hair.
Jojoba Esters — converted jojoba oil that delivers shine without weight. (EWG: 1)
Exo-P — exopolysaccharide from microalgae, protects the scalp barrier from environmental stress.
Vitamin E — antioxidant from sunflower, protects strands from oxidative damage. (EWG: 1)
Coconut Oil — cold-pressed from coconut, one of the few oils that absorbs into the hair shaft rather than coating it, restoring softness and flexibility while taming frizz from within. (EWG: 1)
Aloe Vera — pressed from aloe leaf, soothes the scalp and adds light, non-greasy moisture. (EWG: 1)
*Plant-based and naturally occurring, clean ingredients.
How To Use
1. Wet hair thoroughly with warm water.
2. Rub the bar between your palms or directly onto your scalp to build a lather.
3. Work the lather through roots and mid-lengths, then smooth down to ends.
4. Leave on for 1–3 minutes to allow the toning pigment to neutralize brassiness.
5. Rinse completely with cool water to seal the cuticle and lock in shine.
6. Follow with a moisturizing conditioner bar on mid-lengths and ends.
Watch the tutorial: https://youtu.be/ZC7rBBjs2p0
REAL RESULTS, REAL CUSTOMERS
Before and after — curly, frizz-prone, dry hair
Real customers who came to Viori with frizzy, undefined, or over-processed curls.
"My curls actually clump now instead of frizzing apart by lunch."
"Softer, springier, and they survive the walk from the car to the office."
"Less frizz after two washes — no silicone, no crunch."
VERIFIED REVIEWS
What curly-haired customers are saying
From people with curly, wavy, frizz-prone, or color-treated hair.
THE PROBLEM
Most curl products fix frizz by coating it — then it comes back worse
Curly hair is naturally drier and more fragile. The usual fixes trade one problem for another.
Silicones that build up
Smooth for a day, then they stack into a film that blocks moisture — curls get drier and frizzier underneath.
Frizz that returns in humidity
Step out of the AC into the heat and unsealed curls re-absorb moisture from the air and swell within the hour.
Hydration that drowns the curl
Heavy butters and creams weigh looser 3a–3b curls flat, killing the bounce and definition you wanted.
THE ANSWER
A bar that defines curls and holds up to humidity
The Coconut Oil Repair Bar hydrates dry curls and helps seal the cuticle against humidity, without the silicone film that usually comes with frizz control.
Longsheng rice water delivers amino acids and inositol into the curl fiber while coconut oil softens and shapes from within. Broccoli seed oil — a natural silicone alternative — smooths frizz and adds shine without buildup. Curls dry softer, more defined, and lighter, and your scalp isn't stripped. Sulfate-free, pH-balanced, plastic-free.
See the full system
Backed by the science
Why it works on curly, frizz-prone hair
The science behind curly, frizz-prone hair — without sulfates and silicones.
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Fermented rice water helps seal the cuticle against humidity
Longsheng rice water is rich in inositol and amino acids. Amino acids bind to the strand and help smooth the cuticle; a tighter cuticle re-absorbs less moisture from humid air — the mechanism behind frizz that springs back.
International Journal of Cosmetic Science — rice water, surface friction and tensile strength (2010) -
Coconut oil restores dry, over-processed curl fiber
Coconut oil absorbs into the hair shaft rather than sitting on top, helping restore flexibility to strands left dry and brittle by heat, color, or years of sulfate shampoos.
Rele & Mohile, Journal of Cosmetic Science 54(2):175–192 (2003) — coconut oil penetrates the hair shaft and reduces protein loss -
Sulfate-free, silicone-free cleansing — no strip, no buildup
A coconut-derived surfactant lifts oil and product residue without stripping the cuticle (pH 5.0–5.5). No silicones means nothing builds up to flatten or dull curls over time.
Journal of Cosmetic Dermatology — sulfate-free cleansing and hair moisture retention
Our Story
THE STORY BEHIND THE BAR
From the rice terraces of Longsheng to your shower — the most powerful, clean haircare you have ever used.
How To Use Videos
WHAT MAKES VIORI DIFFERENT
Everything you want to know — answered in 30 seconds or less.
Build Your Bundle
BAR, DUO, OR THE FULL SYSTEM.
Start with the repair bar or get the full curl routine. Every option is sulfate-free, silicone-free, plastic-free, and built for curly, frizz-prone hair.
The Bar
Coconut Oil Repair Shampoo Bar
- Coconut oil + rice water for dry, frizz-prone curls
- Sulfate-free, silicone-free — no buildup
- Defines curls without weight or crunch
- 80+ washes per bar
The Duo
Coconut Oil Repair Shampoo Bar + Moisturizing Conditioner Bar
- Shampoo seals frizz, conditioner adds slip and definition
- Rice-water amino acids work across both steps
- Curls feel softer and springier from wash one
- Replaces 4–6 plastic bottles
The Full System
Shampoo Bar + Conditioner Bar + Bamboo Holder
- Everything in the Duo plus a bamboo bar holder
- Holder keeps bars dry between washes — extends life by weeks
- The most complete start to a curl routine
FAQ
GOOD TO KNOW BEFORE YOU BUY.
Both. Rice-water amino acids help the cuticle lie flat so curls clump and define as they dry, and coconut oil softens so the pattern holds without a gel cast. Pair with the conditioner bar for more slip and definition.
It's built for looser 3a–3b curls — no heavy butters or silicone film, so it hydrates without dragging the pattern flat.
Silicone shampoos coat the strand to fake smoothness, then build up into a film that blocks moisture. This uses broccoli seed oil — a natural silicone alternative — so curls smooth and shine without anything stacking up over time.
Sealing the cuticle is what slows the moisture re-absorption that turns curls to frizz in humid air. Most reviewers in humid climates report curls holding definition far longer through the day.
The shampoo defines and controls frizz on its own. The conditioner bar adds slip for detangling and extra definition on mid-lengths and ends — most curly customers use both.
Usually 2–4 washes as silicone and sulfate buildup releases. Severely damaged hair can take 4–6. The improvement is cumulative.
Each bar lasts 60–80 washes, which is the equivalent of 2–3 bottles of liquid shampoo. The bar stays dry between uses when stored on a bamboo holder with airflow drainage, which extends its life significantly. If you are washing 2–3 times a week, one bar typically lasts 5–8 months.