Where Viori’s Beautiful Reason Funds Went in 2024 — A Preview

As you know, each year Viori commits a portion of profits to support the people and culture of Longsheng through our Beautiful Reason Initiatives (BRI). In 2024, thanks to the incredible support of our customers, we were able to deploy $128,209.23 $128,209.23 directly into impactful local projects.

Here’s a quick look at where those funds went:

• All-natural Rice Project –$27,181.62
  Supporting traditional rice farming and helping farmers access organic markets.

• Embroidery Project – $43,316.64 
  Revitalizing traditional craftsmanship by supporting local women’s embroidery work.

• CSR Team Operations – $34,751.77
  These are the behind-the-scenes costs that allow our team to visit the community, maintain relationships, and ensure the programs run smoothly.

• Community Service Projects – $22,959.20 
  Short term projects  addressing the immediate needs of the community. 

This is just a preview. We’ll be releasing our full 2024 Social Impact Report soon, with detailed stories and financial breakdowns for each project.

We truly couldn’t have done this without the ongoing support of the Viori community. Every purchase makes a difference. Thank you for standing with us and with the people of Longsheng